M SHOP is a full-service fashion firm that teaches students about starting and growing a fashion company, from concept to customer. With a founder who has extensive experience in the industry and partnerships with top design schools, M SHOP provides workshops and classes that help launch and elevate brands.
Overall, my experience was fantastic. Michelle was an excellent teacher, full of enthusiasm. At first, being the only student in the class threw me off, but it ended up being more like a one-on-one consultation for my small business. Michelle was incredibly supportive and answered every question I had.
Alyssa D.
About M SHOP
We’re a One Stop Shop to Help Start Your Fashion Company® & Grow it Globally, Sustainably.
We'll assist with every step from concept to customer. Pioneers of helping designers help themselves, our founder alone has numerous years experience in EVERY aspect of the fashion industry from design to production, & teaches at Parsons School For Design, FIT, LIM College, etc.
Originally founded as a fierce NYC boutique; M SHOP now facilitates EVERY aspect of starting &building your brand via invaluable Workshops, key Products, and customized expert Consulting.
Full-service fashion firm that LAUNCHES Startups & ELEVATES Existing brands to the next level!
School location
M SHOP
Midtown, Manhattan 520 8th Ave, 16 Fl Btwn W 36th & W 37th Streets New York, New York 10018
Reviews of M SHOP
(4.8-star rating across
205 reviews)
How to Start Your Fashion Company: E-Comm + Boutique
Alyssa D. • March 3, 2025
Overall, my experience was fantastic. Michelle was an excellent teacher, full of enthusiasm. At first, being the only student in the class threw me off, but it ended up being more like a one-on-one consultation for my small business. Michelle was incredibly supportive and answered every question I had.
How to Manufacture/Mass Produce Your Clothing + Accessories Lines
Stan Harrison • September 25, 2023
Fantastic class! Michelle is incredibly knowledgeable and answered questions I hadn't even thought of asking. The resources she provided were invaluable. On top of if all, she's an extremely nice person! I would take this class again in a heartbeat!
How to Manufacture/Mass Produce Your Clothing + Accessories Lines
Stan H. • September 24, 2023
What a great class! Time so well spent. Michelle is wonderful and knows everything one needs to know and more. I’m extremely pleased and will be acting immediately upon what I learned. In fact, I already have!
How to Start Your Fashion Company: Design Your Line
Meara S. • October 19, 2022
Michelle was a dream come true! She was thorough and really knows her stuff when it comes to starting a fashion line. She gets real with you on what it takes to actually venture into running a successful business, from writing a business plan to funding and other fundamentals. I'm local in NYC and she provided many resources, as well as resources specific to the brand I am looking to start. I would recommend this class to anyone who is starting to venture into starting their own line and needs some guidance.
How to Start Your Fashion Company: Design Your Line
Elsbeth H. • June 28, 2022
How to start your fashion company design your own line was the class that filled in all the gaps! I have always been designing my own clothes and getting so many compliments on them. I had no idea how to make this a business. This class explained how in easy bites. I loved the teacher and wish I could have met him in person. He has so much passion for what’s he’s doing. Take how to start your fashion company and you won’t be sorry!
How to Start Your Fashion Company: E-Comm + Boutique
Alexsandra D. • May 28, 2021
Loved the instructor who lead the class. Super knowledgeable with real first hand experience. Definitely got the wheels turning on how I’d like to approach my new endeavor. Highly recommend!
How to do PR + Marketing + Gain Exposure
Pauline Matterson • May 24, 2021
Michelle provided me with concrete steps to take in my PR planning and for that I am thankful! As a small business, just starting out, there are many things on my to-do list. This course helped me to zero in on the most effective and important aspects of PR campaigns and has given me ways to organize, categorize and utilize my lists of contacts. I felt that Michelle truly understood my planned business and offered encouragement and suggestions tailored for my brand. I'm looking forward to creating a lot of buzz around my upcoming launch! Thank you Michelle and Coursehorse.
How to Start Your Fashion Company: Design Your Line
A.Escoto • February 1, 2021
I really enjoy this class. Michelle Alleyne was very informative gave me soo much information on how to start fashion line. She covered soo much. I am extremely pleased with the course definitely recommend this class to anyone who wants to learn how to start fashion line.
How to Become a Fashion Stylist
Mandy C. • December 27, 2020
I loved my one on one class with Michelle. She was very knowledgeable and passionate about what she does. She definitely gave me the information I needed to figure out my next move in fashion. Would definitely recommend
How to Become a Fashion Stylist
Rashmi bajaj C. • October 4, 2020
How to Become a Fashion Stylist
Rashmi Chopra • October 1, 2020
Very informative session. Keen to take more courses by M SHOP !
How to Start Your Fashion Company: Design Your Line
N. Nechama K. • August 24, 2020
Great insider info that I use right away and start taking the next steps with confidence. Grateful for the class.
How to Start Your Fashion Company: Design Your Line
Carmen C. • July 28, 2020
Was awesome I learned a lot
How to Manufacture/Mass Produce Your Clothing + Accessories Lines
Brenda C. • July 27, 2020
It was a very informative course and I can’t wait to take another with Michelle.
How to Start Your Fashion Company: Design Your Line
Lauren R. • July 6, 2020
Shared so much knowledge and expertise! Michelle was a dream come true to take me to the next level.
How to Start Your Fashion Company: Design Your Line
Andre • June 29, 2020
Michelle break it down in a way that anyone can understand. She is very knowledgeable in her field. I am definitely going to continue on taking her next course! I recommend anyone to sign up and take any classes from Michelle.
How to Start Your Fashion Company: Design Your Line
Mahshid A. • June 28, 2020
How to Become a Fashion Stylist
Kelly Dominguez • June 2, 2020
Very informative and helpful ! Definitely Recommend the class
How to Become a Fashion Stylist
Kelly D. • June 2, 2020
Very informative and helpful !
How to Start Your Fashion Company: Design Your Line
carolina t. • May 31, 2020
Give an experience worth remembering
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