Classes taught by Nicole Solis-Sison in Los Angeles, CA

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Social Media Strategy Mapping

General Assembly @ Online Classroom, Los Angeles, CA

Social media initiatives don’t start when you register a Facebook or Twitter account and start posting announcements, it begins much sooner. In this workshop, you’ll be taken through a 6-step methodology that will help guide your efforts to develop an actionable social media strategy. You’ll learn how to structure your social media efforts, deploy your resources, and ultimately launch a social media campaign that is professional and provides...

All levels 18 and older

$55

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Intro to Content Strategy

General Assembly @ Online Classroom, Los Angeles, CA

The most meaningful brand communications put people first. They understand the platform where their content is being consumed. They make a person feel differently about a brand. It’s not intrusive or and interruption, it’s an augmentation of the experience the person is already having. A good content strategy for marketers takes a brand’s business and communications goals and transforms them from ads (intrusive) to stories (interactive) to...

Beginner 18 and older

$99

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Tips & Tricks to Grow your Business on Instagram

General Assembly @ Online Classroom, Los Angeles, CA

Instagram is one of the hottest apps out there and just waiting for your business to take advantage — its user base is massive and highly motivated to buy. But how do you acquire followers? And how do you convert those followers into buyers? This class is ideal for people who are ready to take their basic Instagram strategy to the next level. It's perfect for professionals who are already well-versed on Instagram including: community managers,...

All levels 18 and older

$99

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Content Strategy 101

General Assembly @ Online Classroom, Los Angeles, CA

There are zillions of sites and apps begging for your attention--but how many effectively communicate and easily display the information you're seeking? The ones that work likely had a content strategist leading the way. Digital content strategists work with editorial, user experience, strategy, copywriting and design teams to create content that reflects a company or publisher’s business goals. Learn the basics of content strategy in the context...

Beginner 18 and older

$55

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Instagram for Entrepreneurs Workshop

General Assembly

Learn how to craft a winning Instagram strategy that connects & engages your audience, grows your followers and turns them into loyal customers. You'll walk away with the best Instagram practices that will allow you to define a more robust social message that resonates well with your brand. Who is this workshop for? Anyone who either manages or is interested in managing an Instagram Business account. This workshop is not appropriate for total...

All levels 18 and older

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Social Media Monitoring & Analytics: How, What, & Why

General Assembly @ 360 E 2nd St, Los Angeles, CA

Understanding metrics, stats and social analytics is key to creating, monitoring and adjusting social strategy and goals. With this in mind, digital marketers must know what they are looking for, which stats impact their previously set goals and how they can use analytics to fine-tune their content, engage with users and enhance their social presence. This class will cover the basics of understanding social metrics, their importance and how to use...

All levels 18 and older

$45

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Instagram for Business

General Assembly @ 360 E 2nd St, Los Angeles, CA

All levels 18 and older

$55

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Digital Marketing Bootcamp

General Assembly @ Online Classroom, Los Angeles, CA

Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you'll need for the session. Registration for this class will close 2 hours prior to the session start in order to allow all students ample opportunity to...

All levels 18 and older

$250