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Branding Fundamentals

General Assembly

Having and committing to the right brand strategy goes hand in hand with success, no matter what you’re selling or to whom. The right brand strategy enables meaningful, long-term customer relationships and builds engaged, high-performing teams. Plus, a brilliantly executed brand strategy saves time and money. As with all things marketing, branding is all about the customer journey. Participants in this session will take a journey of their own:...

(2637) Beginner 18 and older

Design Thinking Crash Course

General Assembly

The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring COVID-19 very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered participants will be notified 24 hours in advance of this program with information...

(2637) All levels 18 and older

Create Meaningful Relationships through Networking

General Assembly

How to Create Meaningful Relationships through Networking Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered participants will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this offering will close 2 hours prior to the...

(2637) All levels 18 and older
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Visual Design 101

General Assembly @ 509 7th St NW, Washington, DC

The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the COVID-19 situation very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program with...

(2637) Beginner 18 and older

Intermediate Excel: Formulas & Functions

General Assembly

The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the COVID-19 situation very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program...

(2637) Intermediate 18 and older

Building Your Influence

General Assembly

We all need to influence others, but most people have only a limited range of strategies and aren’t effective in certain situations or with certain people. Participants will learn how to gain commitment from others, foster collaboration, and acquire the competencies, behaviors, and attitudes to influence without relying on the use of authority. The program uses actual organizational challenges submitted by the participants, who work on them individually,...

(2637) All levels 18 and older

Visual Design 101 w/ Brockett Horne

General Assembly

During this workshop, you'll explore the tools and techniques you can use to bring websites, marketing materials, and more to life. The goal of visual design is to communicate a specific message to a targeted audience – because of that designers can influence, inspire, and leave their mark on the digital world. In this workshop, you'll learn how to use color theory, layout, and typography effectively. By the end of the workshop, you'll be able...

(2637) Beginner 18 and older

Building + Leading Effective Teams

General Assembly

The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the COVID-19 situation very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program...

(2637) All levels 18 and older

How to Start Your Own Side Business

General Assembly

The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the COVID-19 situation very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program...

(2637) All levels 18 and older

Network Your Way Into Any Job You Want

General Assembly

Due to the current health concerns, all GA programs will temporarily be held online - including this one. Registered participants will be notified 24 hours in advance with information on how to log in to the Zoom meeting room and other tools needed for the workshop. Registration will close 2 hours prior to the start time in order to allow participants ample opportunity to have the technology enabled. _____________ Gone are the days of finding...

(2637) All levels 16 and older

Get That Job: How to Become a Stronger Job Candidate

General Assembly

This two-hour workshop will whip you into shape to be ready to land an exciting new job. A certified career coach with Ama La Vida will guide you through a series of exercises to help you get noticed by employers, wow them in your interviews and prepare to kick butt on the job. We will start by ensuring you are seeking the right job opportunities for you. We will utilize a framework to help you evaluate various job opportunities and identify those...

(2637) All levels 18 and older

Male Allies Workshop

General Assembly

80% of men believe it’s important to fix issues women face in the workplace. For well-intentioned men, gender bias at work must be made explicit and personal in order to rewire tendencies and get men actionably supporting female colleagues. In this experiential workshop, male employees increase awareness of the difficulties faced by women in their workplace – and across all workplaces and industries – and learn methods for becoming allies...

(2637) All levels 18 and older

Solopreneurship 101: From Full-time Work to Freelance

General Assembly

Solopreneurship 101: How to Make the Transition From Full-time Work to Freelance More and more people are leaving the world of 9 to 5 jobs to go freelance or run their own business. But it takes more than a leap of faith to make the transition successful. Whatever you're transitioning into, this class will help you learn how to make the transition as smooth as possible. From preparing to leave full-time work to thriving in your new career, it...

(2637) All levels 18 and older

Travel Writing: How to Pivot in Times of Uncertainty

General Assembly

Are you a budding travel writing enthusiast? Then this class is for you. This workshop will cover the elements of travel writing, including pre-trip research, using on-location experience to find an angle, telling the story, and engaging an audience. It will also include tips on how to leverage the learnings of this class in the current global crisis - with everything that’s going on in the world right now, more than ever, we need to find ways...

(2637) All levels 18 and older

Creating Black and White Images With Lightroom

Capital Photography Center

Learn how to unleash the various tools in Lightroom to create powerful and emotive black and white images. Instructor, Lewis Katz Prerequisite: Students need to have a basic working knowledge of the Lightroom Classic Develop Module. If you are unfamiliar with the Develop Module tools, consider our Lightroom Classic Develop Module course offered monthly. Course Content We begin with a general discussion and presentation of black and white photography;...

(10) All levels 16 and older
No upcoming schedules

Getting started with Luminar 4

Capital Photography Center

Learn Luminar 4's revolutionary tools and AI technologies for photo editing with instructor Lori Lankford. A beginner level course that will walk you through all the editing tools available in this revolutionary editing program.  In this course, you will learn how to use all the features of Luminar, including the Essentials, Creative, Portrait, Pro and Canvas editing panels. Learn how to use the incredible AI options as well as sky replacement...

(10) Beginner 16 and older
No upcoming schedules

Intro to Agile and Scrum

General Assembly

Originally designed for software development, Scrum is becoming one of the most popular ways to organize a project today. In this class, we'll define Agile and Scrum and explore the rise of Agile and how Scrum fits within the Agile principles. Using real world examples and a practice exercise, we'll then review how Scrum works and what makes Scrum so powerful for delivering higher quality products in much less time and with happier teams. This workshop...

(2637) Beginner 18 and older

Photographic Composition – Essential Techniques

Capital Photography Center @ 2 Massachusetts Ave NE, Washington, DC

The composition of a photograph is the single most important element a photographer uses to convey an artistic statement.  What’s included, excluded and the arrangement of elements within the frame is all part of composition.  This class will teach you techniques to improve the composition of your photos with hands-on shooting experience coupled with feedback. Join instructor Michael Koren as you learn about composition in the Postal...

(10) All levels 16 and older
No upcoming schedules

Instagram for Entrepreneurs Workshop

General Assembly @ GA Washington D.C. (Remote Online), Washington, DC

Learn how to craft a winning Instagram strategy that connects & engages your audience, grows your followers and turns them into loyal customers. You'll walk away with the best Instagram practices that will allow you to define a more robust social message that resonates well with your brand. Who is this course for? Anyone who either manages or is interested in managing an Instagram Business account. This workshop is not appropriate for total...

(2637) Intermediate 18 and older

How to Use Storytelling for Personal Branding & Career

General Assembly

How to Use Storytelling for Personal Branding & Career Success Understanding who you are and what stories you tell the world dramatically affects the way that you present yourself at work and at home. Whether you're interviewing for a job, leading a meeting, giving a speech, or you want to communicate more effectively with friends and family, aligning your unique personality with your goals is the first step on the path to confident self-expression....

(2637) All levels 18 and older
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