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General Assembly
Upcoming Classes in San Francisco
General Assembly provides the necessary tech skills, career advice, and networking opportunities to prepare individuals for careers in coding, data, or UX design. With courses lasting as little as three months and requiring no previous experience, General Assembly has graduated over 40,000 students worldwide since 2011.
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Python Bootcamp Series
Q: Why has Python quickly grown into one of the most popular programming languages? A: It's an easy-to-read, flexible, and beginner-friendly object-oriented programming language. The fundamentals — you will learn them in our Python bootcamp! Start writing basic syntax with Python scripts that store and manipulate data in the form of variables, for a more powerful, customizable Python programming experience; use dictionaries and lists to format...
Code in One Day: HTML & CSS Bootcamp
General Assembly @ 225 Bush St, San Francisco, CA
HTML and CSS are the fundamental building blocks of the web. Whether you're a beginner who wants to get started in web development, a designer looking to hand-code their concepts, or a marketer who wants a little more control over their CMS, you'll need to know HTML and CSS to get the job done. This one day workshop is the quickest way to get started building websites. You will dive head first into HTML and CSS, skill up with live coding exercises,...
Content Marketing Bootcamp
General Assembly @ Online Class Livestream, San Francisco, CA
Putting Your Content Through Its Paces: Content Marketing Bootcamp Learn how to create a content strategy and editorial calendar that helps you achieve your business goals. You've likely heard that Content is King and it's more important than ever if you’re interested in building a strong relationship with ideal customers. This activity-driven bootcamp will equip you with tips and strategies on how to devise your content marketing strategy,...
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Excel Bootcamp
General Assembly @ Online Class Livestream, San Francisco, CA
If you know the basics of Microsoft Excel and want to take your knowledge to the next level, then this hands-on bootcamp is for you. Whether you are in business, management, or simply interested in getting more organized, this Excel bootcamp will cover the tools and functions you need to automate or enhance the way you analyze and restructure your data. Dive into formula writing, combining formulas, creating basic to intermediate charts, and, of...
User Experience Design Bootcamp
As technology changes and more media outlets compete for customers’ time, providing an enjoyable experience is critical to both attracting and keeping users. This class aims to demystify UX by giving a practical and simple introduction to what UX is while also explaining some of its core concepts of usability. This is a field that affects all areas of business — prepare to dip your toes into an ocean of new concepts and ideas that will enlighten...
SEO Bootcamp
Search engine optimization (SEO) is often thought of as a complex and long-term process for marketers. But there are many quick and easy steps you can take to improve your website traffic and start a successful SEO campaign. Students will walk away with a solid base to create a search engine optimized web presence, plus a customized comprehensive plan to continue their efforts. In this workshop on “human-centered SEO,” you’ll learn the basics...
Speak Up: Using Improv to Succeed in Business
General Assembly @ 225 Bush St, San Francisco, CA
Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this class will close 2 hours prior to the session start in order to allow all students ample opportunity...
Introduction to Adobe Photoshop
General Assembly @ 225 Bush St, San Francisco, CA
Bring your creative ideas to life with Adobe Photoshop, the professional digital imaging standard, used by photographers and designers who want to perfect their digital images. Photoshop allows you to create powerful images and designs. This workshop is designed to get you up and running with Adobe Photoshop in just three hours. The focus will be on step-by-step instruction leading students through the most important tools and concepts in Photoshop....
Getting Started with Wordpress
General Assembly @ 225 Bush St, San Francisco, CA
WordPress is the premier content management system for those seeking an easy, user-friendly way to set up and maintain a website. In this class, you’ll walk through the basics of getting your site live quickly and discover various free templates as well as premium resources that require little to no coding skills and will have your site looking polished and professional. Once your site has gone live, you’ll learn how to update and maintain it...
Brand Storytelling: Creating a Powerful Story
General Assembly @ Online Class Livestream, San Francisco, CA
Brand Storytelling: Creating a Powerful Story that Inspires Traditional marketing is dead. Consumers today are highly skeptical of corporate-style disruption advertising. In the age of Instagram and direct-to-consumer commerce, you build a brand by building a following first. But how do you rise above the noise to attract these passionate fans? Start with a great story. A brand story with the right emotional appeal can transform a casual customer...
Storytelling for Success: Pitch, Present & Persuade
General Assembly @ 225 Bush St, San Francisco, CA
In this class, you'll learn how storytelling techniques from film and other narrative arts can take your pitches and presentations to the next level. You'll also practice crafting personal stories that quickly establish trust with audiences and colleagues. Takeaways A more compelling pitch for your company/product/idea An understanding of how you can connect emotionally Techniques for quickly establishing trust with audiences A framework for...
Intermediate SQL Bootcamp
General Assembly @ 225 Bush St, San Francisco, CA
The wellbeing of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the Coronavirus situation very carefully and will be adjusting delivery of our programs. Due to the current health concerns in the greater San Francisco area, all GA short-form (one day) classes, workshops and bootcamps will temporarily be held online - including this one. Registered students will be...
Google Analytics Intermediate Bootcamp
General Assembly @ 225 Bush St, San Francisco, CA
Do you already know the basics of how to navigate most of the Google Analytics interface and what the basic reports mean? Want to learn how to use data to gain actionable insights and marketing direction? Learn to move beyond simple trend reporting to powerful data analysis and decision support. Topics covered include Event tracking, Google Tag Manager, Attribution Modeling for Multi-Channel Marketing ROI, Custom Reports, and Advanced Segmentation....
Mixed Methods User Research Bootcamp
General Assembly @ 225 Bush St, San Francisco, CA
Generative user research methods typically occur in the early stages of development. They help you find, define and refine your opportunity and problem space, generate ideas, and gain a deeper, more strategic understanding of the the people impacted, in order to increase your odds of success. Evaluative research gathers design feedback once you have something for people to respond (e.g. a concept sketch, story board, prototype, and existing product...
Intermediate Wordpress Bootcamp
The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the COVID-19 situation very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program with...
Agile and Scrum Bootcamp
General Assembly @ 225 Bush St, San Francisco, CA
You've heard the term Agile, but what does it really mean and how does it all work? In the first half of the class we'll go over Agile fundamentals. This includes the guiding philosophy, the "rituals", and how to get a team up and running using Agile principals. The second half of the class will focus on the product owner role within Agile. Specifically we focus on how to write good user stories. This will be hands on and you'll get plenty...
Intermediate SQL Bootcamp
Enabling analysts to broaden their SQL skills to retrieve and manipulate data from multiple sources into timely, cohesive, informative analysis. Takeaways We will be going over the following: JOIN and UNION with Aliasing Primary and Foreign Keys Aggregation and Functions Complex JOINs with multiple tables NULL values and related SQL functions GROUP BY combined with HAVING CASE and COALESCE Preparation This course will occur completely...
Introduction to Experiential Marketing
General Assembly @ 225 Bush St, San Francisco, CA
Are you looking for creative ways to help your brand to stand out? As digital advertising becomes increasingly crowded, the offline world offers new and exciting marketing opportunities. From retail pop-ups to museums built for Instagram, experiential marketing is all around us. Part science and part art, experiential activations are a powerful tool to bring a brand’s story and message to life. In this class, we’ll dive into the principles...
Introduction to User Research
General Assembly @ 225 Bush St, San Francisco, CA
Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this class will close 2 hours prior to the session start in order to allow all students ample opportunity...
Visual Note-taking for Creative Thinkers
General Assembly @ 225 Bush St, San Francisco, CA
Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered participants will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this offering will close 2 hours prior to the session start in order to allow all students ample opportunity...
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