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Carolyn Fraser

Teaches at Carolyn Fraser

As the Founder & CEO of The PR Shoppe, a Chicago-based integrated marketing agency, I love developing and implementing effective marketing strategies to help brands better connect with their target audiences. My integrated marketing experience includes working with brands such as: Revlon, Visa, BET Networks & Black Girls Rock!, Laila Ali & ABC’s Dancing with the Stars, Yahoo! Small Business, CURLS and Swizz Beats & Bronx Charter School of the Arts. CURLS, Tylenol, Visa, Cold-EEZE, Maytag among others. I truly look forward to helping you grow!


Reviews of Carolyn Fraser

(90 Reviews)
  • Goal Setting and Accountability

    Reviewed by Susan F. on 11/14/2021
    I loved it . It has already inspired me to get things done and begin to really set goals and write them down! Loved Carlyn the instructor!
  • Virtual Digital Marketing

    Reviewed by Jeanine M. on 10/18/2021
    Awesome Instructor…
  • Virtual Digital Marketing

    Reviewed by Phyllis R. on 9/19/2021
  • Virtual Digital Marketing

    Anonymous review on 9/19/2021
    I took the virtual digital marketing course needed a well rounded view as I am pivoting my career to social media. This course was fantastic and hit all the points I needed to focus on. The instructor provided many tips and tricks and the slide show for me to work off of after the course was done. Highly recommend
  • Virtual Digital Marketing

    Reviewed by CAROLINE UYEN D. on 8/9/2021
  • Virtual Digital Marketing

    Reviewed by JENNIFER H. on 7/31/2021
  • Virtual Digital Marketing

    Reviewed by Tracy P. on 7/29/2021
    Carolyn covered an array of digital marketing strategies and tactics, and used real-world examples to bring the content to life in this interactive class. Her background and knowledge is impressive and I would definitely recommend this class to anyone wanting to get a better understanding of how digital marketing can grow your brand and/or your business.
  • Virtual Digital Marketing

    Reviewed by Judi D. on 7/25/2021
    Great. Carolyn was energetic and enthusiastic. Very informative an d patient. Great overview! And learned the basics. I appreciated getting the materials afterwards. I would have liked more time for Questions if that’s possible. Or examples from each of our companies. Maybe everyone gives examples of real life examples. Also what is the next course after this as a follow up. Thanks!
  • Virtual Digital Marketing

    Reviewed by Madeline E. on 7/25/2021
  • Virtual Digital Marketing

    Reviewed by Michael E. on 5/30/2021
  • Virtual Digital Marketing

    Anonymous review on 5/27/2021
    Great class, but geared more for small business/ entrepreneurs.
  • Goal Setting and Accountability

    Anonymous review on 5/11/2021
    I knew more than the instructor. About 1/3rd of it was her promoting her various side projects. Nothing was research-based. The slide deck made absolutely no sense. All of her advice was useless. "Get organized." "Figure out how to keep yourself accountable." No further details, no explanations, no referrals to other information. The other people in the course were interesting though.
  • Goal Setting and Accountability

    Reviewed by Liz A. on 5/10/2021
    Carolyn was so energetic and fun. She really inspired me to take control and get things done.
  • Virtual Digital Marketing

    Reviewed by Ellen F. on 4/23/2021
  • Virtual Digital Marketing

    Reviewed by Valentina V. on 4/22/2021
  • Goal Setting and Accountability

    Reviewed by Georgean Vonheeder L. on 4/15/2021
    Very helpful.
  • Virtual Digital Marketing

    Reviewed by Bette R. on 4/8/2021
  • Virtual Digital Marketing

    Anonymous review on 3/22/2021
  • Virtual Digital Marketing

    Reviewed by Sheldon Y. on 3/22/2021
    This class was very insightful. Great instructor. Still waiting to receive the PowerPoint from the course. My email is [email protected] Thank you.
  • Virtual Digital Marketing

    Reviewed by MARGARET H. on 3/7/2021
  • Virtual Digital Marketing

    Reviewed by Josi C. on 3/7/2021
  • Virtual Digital Marketing

    Reviewed by Felicia R. on 3/6/2021
  • Virtual Digital Marketing

    Reviewed by Karen O. on 2/18/2021
  • Virtual Digital Marketing

    Reviewed by MARIA JESSICA M. on 2/14/2021
  • Virtual Digital Marketing

    Reviewed by Samantha P. on 2/5/2021
  • Virtual Digital Marketing

    Reviewed by Diane H. on 1/16/2021
  • Virtual Digital Marketing

    Reviewed by Cheryl W. on 12/14/2020
    The instructor is knowledgeable and very engaging. She put the class at ease and encouraged questions. I'd take a class with her again.
  • Virtual Digital Marketing

    Reviewed by andrias c. on 12/7/2020
    The class is useful and presented professionally
  • Virtual Digital Marketing

    Reviewed by Darin D. on 12/6/2020
  • Virtual Digital Marketing

    Reviewed by Lorena B. on 12/5/2020
    This was a great class! Carolyn is very informative and knowledgeable. She did a fantastic job with presenting all the material. She walked us through social media marketing samples and allowed us to participate throughout the course. We walked away with a lot of helpful information. Loved her energetic personality!
  • Virtual Digital Marketing

    Reviewed by Rose S. on 11/22/2020
    Great class..Carolyn did an amazing job of sharing her experience and wealth of knowledge..I'm new to digital marketing and I learned a lot.. Rose
  • Virtual Digital Marketing

    Reviewed by Karina L. on 11/22/2020
    The class was fun and informative. Great tips for getting started and long term.
  • Virtual Digital Marketing

    Reviewed by Niomi C. on 11/20/2020
    Presenter was well prepared and gave an insightful class.
  • Virtual Digital Marketing

    Reviewed by Stephanie C. on 11/15/2020
    I needed an overview of digital marketing for my handbag business, and Carolyn’s professional expertise and fun demeanor made the virtual class fun and engaging. Learned a lot, and looking forward to using many of the tools and concepts that were taught! Thanks Carolyn! Stephanie Cade Owner, PARATÔTE
  • Virtual Digital Marketing

    Reviewed by Gaye B. on 11/15/2020
  • Virtual Digital Marketing

    Anonymous review on 11/14/2020
    Carolyn Fraser is not only an experienced professional in the field of Marketing, she shares how she came to learn the importance of Digital Marketing for her firm. She shares practical tools and practices of tactics we should be applying to our businesses that are free and when it's useful to "pay to play". I really enjoyed this course and walked away with a list of actions I need to take immediately to grow my presence online.
  • Virtual Digital Marketing

    Reviewed by Joey C. on 10/25/2020
  • Virtual Digital Marketing

    Reviewed by Michael D. on 10/23/2020
  • Virtual Digital Marketing

    Reviewed by Donna C. on 10/23/2020
    Amazing instructor who is extremely informative, knowledgeable, organized, and professional. This was a fantastic class!
  • Virtual Digital Marketing

    Reviewed by Laura G. on 9/27/2020
  • Virtual Digital Marketing

    Reviewed by Nicole C. on 9/26/2020
    Great class. I learned some new and important things. Carol is fantastic. She’s personable and very knowledgeable. She explained things very clearly. I actually wish the class was about an hour longer. She also provided some excellent material and resources.
  • Virtual Digital Marketing

    Reviewed by Norma M. on 9/21/2020
    Great class, fast moving and Carolyn is very versed on the subjects. Highly recommended.
  • Virtual Digital Marketing

    Reviewed by Michael P. on 9/21/2020
  • Virtual Digital Marketing

    Reviewed by Mary M. on 9/20/2020
  • Virtual Digital Marketing

    Reviewed by Catherine H. on 9/20/2020
  • Virtual Digital Marketing

    Reviewed by Rachel T. on 9/6/2020
  • Virtual Digital Marketing

    Anonymous review on 9/6/2020
  • Virtual Digital Marketing

    Reviewed by Barbara M. on 9/4/2020
    Carolyn was very knowledgeable. The class flowed in a way that made sense. She took time to answer specific questions allowing for us to see practical application of the concepts she presented. I would definitely take another class with Carolyn. Thank you!!
  • Virtual Digital Marketing

    Anonymous review on 8/23/2020
  • Virtual Digital Marketing

    Reviewed by Michelle N. on 8/20/2020
    Carolyn was a wonderful host. She is certainly knowledgeable; gave us excellent information and has a background of credibility. Why didn't give her 5 stars? I'd like to give her at least 4.5 but that was not an option. I gave her 4 stars because she talked so slow, it didn't give her audience to participate in a robust conversation. I liked her and would take another class from her. Michelle Noseworthy
  • Virtual Digital Marketing

    Reviewed by Jacquetta M. on 8/15/2020
    Carolyn Fraser is knowledgeable and passionate about Digital Marketing. Her enthusiasm is great. I would take another class from Ms. Fraser. J. McMurray
  • Virtual Digital Marketing

    Reviewed by Michelle K. on 8/15/2020
    Personable/like able. Knowledgeable. Good teaching skills. Great, appropriate and useful information. A ridiculous bargain at the price!
  • Virtual Digital Marketing

    Anonymous review on 8/12/2020
    Comprehensive discussion on digital marketing elaborating the tools and strategic approaches to enhance your business. instructor encouraged participation and was gracious and welcoming explaining and providing examples. Glad i took class.
  • Virtual Digital Marketing

    Reviewed by Marx O. on 8/10/2020
    very informative, helped me to understand what I need to do.
  • Virtual Digital Marketing

    Reviewed by Sobia J. on 8/9/2020
  • Virtual Digital Marketing

    Anonymous review on 8/3/2020
    Really nice content. Thank you
  • Virtual Digital Marketing

    Reviewed by Kerin C. on 8/2/2020
    It was a very informative class. Carolyn was very sweet, fun and helpful !
  • Virtual Digital Marketing

    Reviewed by susan l. on 7/27/2020
    Really good 101 class, began at the beginning, explains basics and beyond. Carolyn was engaging, well versed on the topic and covered it throughly in the time frame.
  • Virtual Digital Marketing

    Reviewed by Tanya B. on 7/26/2020
    Carolyn, the instructor, was very personable. I felt like I'd known her for a long time. She did a great job at explaining the different options/areas of digital marketing.
  • Virtual Digital Marketing

    Anonymous review on 7/26/2020
  • Virtual Digital Marketing

    Reviewed by Hamida O. on 7/20/2020
    Was good , just we need it more time .
  • Virtual Digital Marketing

    Reviewed by Alyssa R. on 7/18/2020
  • Virtual Digital Marketing

    Reviewed by Angelina D. on 7/12/2020
  • Virtual Digital Marketing

    Anonymous review on 6/27/2020
    Great information. I really appreciated the class notes being emailed along with very useful article links.
  • Virtual Digital Marketing

    Reviewed by Karen P. on 6/22/2020
  • Virtual Digital Marketing

    Reviewed by Carla V. on 6/21/2020
    I didn’t get to take it, forgot about it during my busy schedule and also had to go get tested for covid bc someone in my work office was tested positive. Would like to take class another time.
  • Virtual Digital Marketing

    Reviewed by Marcus N. on 6/21/2020
  • Virtual Digital Marketing

    Reviewed by Victoria L. on 6/14/2020
    Carolyn was great! Very knowledgeable and approachable. Well-organized fundamental course and good introduction to the subject matter. I would be happy to take additional courses with her.
  • Virtual Digital Marketing

    Reviewed by Henya D. on 6/13/2020
    Clear and informative.
  • Virtual Digital Marketing

    Reviewed by Margerita U. on 6/13/2020
  • Virtual Digital Marketing

    Reviewed by Ann P. on 6/8/2020
    It was very informative especially a novice like me only regret is not inputting my email to recieve final notes on the course.
  • Virtual Digital Marketing

    Reviewed by Suzanne G. on 6/8/2020
    Fantastic & engaging teacher with amazing depth of knowledge & great communication skills. Super friendly so not intimidating!!!
  • Virtual Digital Marketing

    Reviewed by Lindsay K. on 6/7/2020
  • Virtual Digital Marketing

    Reviewed by Eileen A. on 6/7/2020
    The instructor, Carolyn, was so lovely. She was warm, energetic and so knowledgeable. She did a wonderful job giving a real overview of digital marketing. I walked away with a few very useful tips that I hope to use for my business. I would recommend the class for anyone that needs to get a real good foundation before moving on to a more advance and in depth course.
  • Virtual Digital Marketing

    Anonymous review on 5/31/2020
    I learned so much in this class about digital marketing and the importance of leveraging content effectively. Carolyn is great with meeting you where you are on YOUR journey without making this disruptive for others attending her session. Time well spent and I’d recommend this session to others.
  • Virtual Digital Marketing

    Anonymous review on 5/30/2020
    This is a great intro class. To deep dive into specifics a more advanced class would be needed. But Carolyn is a delightful, insightful and an informative presenter.
  • Virtual Digital Marketing

    Reviewed by Joanna R. on 5/27/2020
  • Virtual Digital Marketing

    Reviewed by Trish R. on 5/24/2020
    The instructor was terrific. Warm and knowledgeable! She catered to everyone’s need and level. I thought she was very professional. I think I chose something more basic than I needed so I will look for another class at the next level. I am glad I took the course as I learned a few new things and was inspired!!
  • Virtual Digital Marketing

    Anonymous review on 5/24/2020
    Class was great. Carolyn definitely knows her subject and was very informative.
  • Virtual Digital Marketing

    Reviewed by Annie D. on 5/24/2020
  • Virtual Digital Marketing

    Reviewed by Lara A. on 5/16/2020
    I found Carolyn's class to be extremely well presented and informative. It provided exactly what I was looking for: an overview, with back-up materials to research and read through on my own. It was a fabulous introduction to digital marketing and publicity. I really appreciate the time and care Carolyn obviously put into this. She is extremely professional and engaging as an instructor.
  • Virtual Digital Marketing

    Anonymous review on 5/11/2020
  • Virtual Digital Marketing

    Anonymous review on 5/10/2020
    Instructor was friendly, confidant and knowledgeable.
  • Virtual Digital Marketing

    Reviewed by Judith B. on 5/10/2020
  • Virtual Digital Marketing

    Reviewed by Rich P. on 5/10/2020
  • Virtual Digital Marketing

    Reviewed by Mary F. on 5/10/2020
    The instructor was full of energy, enthusiasm and passion for her field.
  • Virtual Digital Marketing

    Reviewed by Susan W. on 5/9/2020
  • Virtual Digital Marketing

    Reviewed by ABBIE T. on 5/5/2020
  • Virtual Digital Marketing

    Reviewed by Deborah B. on 5/4/2020
    Great class chick filled with valuable information to help my business grow. Carolyn Fraser was very prepared and disseminated the information professionally. A four and a half star rating. I’d like to class to have given us I go on the cost / size/ timeline of social media ads.
  • Virtual Digital Marketing

    Reviewed by Terrie W. on 5/3/2020
    The instructor was very helpful!

Classes taught by Carolyn Fraser

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