Emry Downinghall

Teaches at General Assembly

Emry is the Director of Advertising at StudyBreak Media. Their operation began as a single website (EasyBib.com) with a single ad operations employee earning less than $30,000 annually in ad revenue. Today, SBM represents the largest 100% student audience online and their properties (currently eight in total) reach over 85% of students online with projected annual net revenue over $5,000,000. Emry’s team at SBM specializes in custom ad operations and yield management, which simply put means maximizing the value of a website’s inventory through display advertising.

(3 Reviews)

Digital Advertising: Intro to Yield & AD Optimization

Reviewed by John W. on 3/2/2015
Digital Advertising: Intro to Yield & AD Optimization

Anonymous review on 11/21/2014
Digital Advertising: Intro to Yield & AD Optimization

Reviewed by Kristen W. on 11/20/2014

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