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Storytelling Power: Secrets for Exceptional Comm.

Master the art of storytelling to engage, persuade, and inspire any audience. Unlock the secrets of exceptional communication in this powerful seminar from the American Management Association. Gain the skills to craft captivating stories that ignite passion and drive results in your organization. Get ready to make a lasting impact with your messages and boost your professional influence.

  • All levels
  • 21 and older
  • $2,695
  • Live, interactive online classroom
  • 62 hours over 8 sessions
Storytelling Power: Secrets for Exceptional Comm.

Start Dates (1)

  • $2,695
  • Live, interactive online classroom
  • 62 hours over 8 sessions
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Show all 8 sessions
  • Thu, Jun 13 at 10:00am - 6:00pm
  • Fri, Jun 14 at 10:00am - 5:30pm
  • Thu, Aug 01 at 9:00am - 5:00pm
  • Fri, Aug 02 at 9:00am - 4:30pm
  • Tue, Oct 15 at 10:00am - 6:00pm
  • Wed, Oct 16 at 10:00am - 5:30pm
  • Thu, Dec 05 at 9:00am - 5:00pm
  • Fri, Dec 06 at 9:00am - 4:30pm
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Class Description

Description

What you'll learn in this communication skills training:

Storytelling Power: Secrets for Exceptional Communication

Great stories can move mountains. The best storytellers have the power to persuade people to get behind an idea and give it their total support. Yet the ability to relay a story that people can connect with, are persuaded by and feel passionately about is a rare skill. This seminar will show you how to craft engaging and motivating stories that can spark commitment and passion throughout your organization—and grow your professional influence. Get ready to create your most inspiring messages and convey them with true conviction.

Who should attend

Business professionals at all levels, including salespeople, marketers and anyone looking for an innovative and fresh way to stimulate and engage others, in order to get the outcomes they want.

How you will benefit

  • Use compelling stories to appeal to listeners’ emotions and drive your points home
  • Relay information in an experiential manner for greater impact and understanding
  • Make a more powerful impression in meetings and presentations
  • Win over, influence and gain the trust of clients, customers and colleagues
  • Engage listeners with stories that naturally lead them to reach the conclusions you want them to reach

What you will cover

  • Developing the mental agility to alternate between objective (facts) and subjective (storytelling)
  • Building a bridge of trust with your listeners to carry your facts, proof and benefit messages
  • Learning six kinds of stories: who I am, why I am here, my vision, my values-in-action, teaching and I know what you're thinking
  • Practicing the six principles of how to construct a story: developmental logic, oral language, intention, imagery, participation vs. control and point of view
  • Developing, testing and telling stories that suit the situation

Outline

Learning Objectives

  • Tell the Story Like You Speak–Natural and Relaxed
  • Make It Personal and Easy To Relate To
  • Keep It Concise–Omit Unnecessary Detail
  • Be Honest and Transparent
  • Tie the Story To the Purpose of the Event

Leadership Through Storytelling

  • Identify the New Methods of Leading Through Storytelling
  • Describe How to Lead Through Leadership Storytelling
  • Describe the Differences Between Impact and Influence

Designing a Strong Story

  • Apply the SPAR Model of Storytelling
  • Practice the Techniques for Storytelling

When and How to Use Storytelling

  • Identify When to Use Storytelling
  • Describe the Elements of How to Tell a Story

Story Origin Resources

  • Identify Where Stories Come From
  • Describe the Six Types of Stories

Storytelling Hints

  • Identify the Best Practice Hints For Being a Good Storyteller
  • Describe the Advantages of Storytelling in Leadership

Putting It All Together

  • Create a Story Using My Story Grid
  • Create Future Repository of Stories Using All Learned Tools

Remote Learning

This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.

Upon registration, the instructor will send along additional information about how to log-on and participate in the class.

Refund Policy

For Classroom, Live Online, Express Skills Courses and Webinar programs, you may transfer to a future session, send someone to take your place, or cancel for a 5% fee up to 23 days prior to your program.

If you provide AMA with less than 23 days’ notice, or fail to attend, you will be liable for the entire program fee.

Programs included in AMA On Demand offerings are not eligible for substitution, transfer, cancellation, return, or refund. We appreciate that this is an important investment for you and your company and would like to accommodate your needs the best we can.

Please email us at [email protected]

In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

Reviews of Classes at American Management Association (5)

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American Management Association

The American Management Association, International (AMA) is the global leader in talent development. Founded in 1923, AMA supports the goals of individuals and organizations through a complete range of educational products and services, including instructor-led classroom and virtual seminars, webinars,...

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American Management Association

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