Tue, Jul 14, 8:00pm - 10:00pm Central Time
Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one.
Registered students will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this class will close 2 hours prior to the session start in order to allow all students ample opportunity to have the technology enabled.
There are zillions of sites and apps begging for your attention--but how many effectively communicate and easily display the information you're seeking? The ones that work likely had a content strategist leading the way.
Digital content strategists work with editorial, user experience, strategy, copywriting and design teams to create content that reflects a company or publisher’s business goals.
Learn the basics of content strategy in the context of digital strategy and content marketing. In this workshop, we’ll review and create documentation that serve as the foundation for digital projects with impactful messaging and good storytelling.
By exploring content strategy methodology--including content auditing, curation, governance, testing and optimization-- you’ll learn skills that will make you a valuable asset to digital agencies, publishers and content aggregators and creators.
This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.
Upon registration, the instructor will send along additional information about how to log-on and participate in the class.
Still have questions? Ask the community.
Houston, Texas Online
Online Class via Zoom and Slack
General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.
What began as a co-working space in...
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