Product Management

This is a 10-week part-time or 1-week accelerated course.

In this ten-week course, students will learn to navigate the product cycle, from evaluating users and managing a roadmap to creating an MVP and developing metrics.

Skills & Tools: Apply product management best practices to ship products and features that solve real problems for your customers.

Production Standard: Create a roadmap, business model canvas, MVP, key metrics, personas, wireframing, and a stakeholder management plan.

The Big Picture: Grow capable of launching viable, market-ready products that anticipate user needs by making tough decisions and working with stakeholders.

What You'll Learn:

Unit 1: Defining Product Management

• Introducing Product Management
• Exploring the Product Development Life Cycle

Unit 2: Understanding Your Customer

• Executing Customer Development
• Developing Personas

Unit 3: Defining Product Features

• Building a Minimum Viable Product
• Outlining and Prioritizing Features

Unit 4: Exploring Product Design

• Communicating Your Ideas Visually
• Validating Your Design

Unit 5: Communicating Your Product

• Pitching A Product or Feature
• Mid-Point Presentations

Unit 6: Planning for Execution

• Defining Product Roadmaps
• Setting Metrics and Objectives and Key Results

Unit 7: Practicing Agile Project Management

• Understanding Agile Methodology
• Applying Agile Tactics

Unit 8: Approaching Tech Like a Product Manager

• Identifying Essential Tech Knowledge for PMs
• Flex Session

Unit 9: Practicing Stakeholder Management

• Defining Keys of Stakeholder Management
• Final Presentations, Part I

Unit 10: Presentations & Next Steps

• Final Presentations, Part II
• Exploring Potential Next Steps